Never Walk Alone – Founder & CEO
EXECUTIVE COACHING FOR ENTREPRENEURS
Top executive coaching and mentoring for entrepreneurs who struggle to balance being the founder and the CEO of their growing business.
Why Should You Never Walk Alone as a Founder & CEO?
EXECUTIVE COACHING FOR WOMEN AND MEN ENTREPRENEURS
If there is something I understand in my bones it is what it means to be a woman entrepreneur. I started my business in May 2010 with no previous experience, no savings, no funding, no family or friends to cover my back, on a foreign market, and in my fourth language. I know exactly the price entrepreneurs pay for our freedom, work style and life lived on our own terms. I also know the risks that loneliness and getting trapped in your own head can bring to a business. This is exactly why I now bring my white hairs and battle scars to the table and put them to your service – so you don’t have to walk alone as your business grows, scales, and becomes your legacy.
Cristina is the Swiss knife of personal and professional growth. I started a 1-1 coaching program with Cristina because I needed to take a step back and to understand how I can help my company grow without being systematically on the verge of a burnout. Previous years of introspection and previous coaches could not do what Cristina did in only a few sessions: she gave me X-ray vision for what’s really behind my successes and failures until now. I’ve gained an unprecedented understanding and awareness of my core beliefs, how they have shaped my actions throughout more than two decades of my life and why I keep pushing myself to exhaustion. This understanding is slowly and profoundly reshaping the way I work and the way I conceive my next decade in my life. If you’re considering Cristina for similar work, I can only recommend you do so.
This is how I serve:
Women Founders & CEOs
You want to talk to another power women entrepreneur running a global business to figure out the best next steps for you and your own business. I am here for you.
Men Founders & CEOs
Sometimes our bias for action can get in our own way, mainly as the business starts to stabilize and grow beyond you. You need more critical distance, self-awareness, and better leadership and stakeholder management. I am here for you.
How Does Never Walk Alone Work?
The Process
This versatile executive coaching and mentoring program, Never Walk Alone, has been designed to help you address the specific challenges you face today. I invite you to join me in a thorough process aimed to make sure you achieve maximum results, impact, and bang for your buck.
Step 0 – Let's talk
Let’s take 30 minutes to get to know each other. Free of charge, no strings attached. During this time we will talk, bond, and I will be happy to listen to the greatest professional and personal challenges you are facing right now. Based on this conversation we both can make a decision whether to continue in our conversation or not.
Step 1 – Diagnosis and Goal Setting
When we decide to work together, we will dive into your program with a 30-minute diagnosis and goal setting. We will specify your objectives and the desired outcomes you want to achieve by the end of our program. Based on this diagnosis we identify the urgency of your topics and we select the topic for your first session.
Step 2 – Delivery
In this phase we deep dive into your challenge. To do this I will use my entire professional development toolbox: executive coaching and reflective inquiry to clarify your path, executive mentoring to leverage your real-life experience and know-how, training simulations to prepare you for what’s coming your way, and techniques such as visualization and somatic exercises. Our sessions can be recorded. Do expect self-reflective exercises and extensive asynchronous support via WhatsApp and email between our one-on-one sessions.
Step 3 – Feedback and Follow-Up
As we wrap up our development program, we’ll assess your current position, progress, and challenges still lurking on your path. I welcome your feedback and a rich discussion on our collaboration and ways to improve it going forward. As you grow, so too will your horizon expand – and your challenges. This is why most of my clients decide to continue our partnership through a different executive mentoring package designed to help them tackle new challenges arising from their success.
Should You Define Your Challenges Alone?
COMPLEX 360°ASSESSMENT
Sometimes it can be helpful to reflect and work on the challenges you know you have without further interventions. On the other hand, when you are about to enter a complex stakeholder environment with multiple perspectives and demands, it can be helpful to get them on board with your development. This is why I offer you two 360° assessment formulas aimed to help you make sure that you are focusing on the right challenges and you progress in a direction that is aligned with your stakeholders' expectations from you.
360° ASSESSMENT ONLINE SURVEY FORMULA
In this formula you identify up to 12 key stakeholders who should answer a compact set of questions related to your leadership profile, strengths, weaknesses, and development needs. Stakeholders receive a link to a survey form and they are invited to fill it in usually within 14 days. Afterwards we collect the data and we allow the results to inform our choices of challenges to tackle together during your development program.
Price: 1,000 EUR (VAT not included)
360° ASSESSMENT DIRECT INTERVIEW FORMULA
In this formula we identify up to 12 key stakeholders whom we will interview personally. All stakeholders will receive a scripted set of questions pertaining to your leadership profile, strengths, weaknesses, and development needs. Stakeholder live virtual interviews may take up to 20 minutes per individual. Afterwards we transcribe the interviews, collect the data, and we allow this thorough and robust information to fuel our choice of challenges to tackle together during your development program.
Price: 3,000 EUR (VAT not included)
The Success Formula
Why Three Options of Never Walk Alone?
I am here to serve you with the precise type of intensity and urgency you require. Based on my experience serving over 200 individual clients I can say with conviction that these three formulas usually meet clients’ needs best, which I why I recommend you explore them in depth.
Under Pressure
3SESSIONS
This flexible 4-hour formula is best for you when you are under tons of stress: you prepare for a major investor presentation or presentation keynote; you expect a tough shareholder meeting; you are facing tough clients, stakeholders (finance providers, regulators, NGOs) or a tough media interview; or you are facing crisis communications and you need a quick orientation and well thought-through communications strategy and approach. In this formula we can collaborate in a compact 4-hour workshop with 2 small breaks, or divide the time into two 2-hour sessions, or three sessions of 90 and 60 minutes respectively.
Price: 3,000 EUR (VAT not included)
Solution
6SESSIONS
This formula is ideal when your challenge is a bit more robust and a bit more stretched in time than UNDER PRESSURE. For example, you are preparing yourself for your next round of funding or you are putting together your executive team and you want to make sure that you have or you are about to hire the right people. This formula is also ideal when you want to develop a specific skill: public speaking / business pitching, storytelling or media interview skills. We can agree on six sessions of 7 hours (two 90-minute sessions and four 60-minute sessions), with enough time in between for self-reflection, practice, training, and action to achieve your desired results.
Price: 5,000 EUR (VAT not included)
Transformation
12SESSIONS
This option is life-changing – and that’s not just a phrase. This session package is ideal for facing a major entrepreneurial or life challenge: transitioning from corporate into starting your own business, defining your ideal business model and scalable revenues streams, articulating and communicating your personal brand and its relation to your company, defining an effective integrated communications strategy for your personal brand and for your company, growing and scaling sustainably, facing a major life transition – motherhood, divorce and split with your co-founder, sudden health issues, closing your business and returning to corporate etc. This 12-session (13-hour) package is spread over six months to allow for a maximum of self-reflection and action room for your healthy, sustainable growth.
Price: 8,000 EUR (VAT not included)
Crisis Intervention: Short & Sharp
Picture it: your boss just told you that your department will be closed. You grasp for air. You don’t know how to respond. This is exactly when my SHORT & SHARP sessions come in handy. When life pulls to rug from under your feet and you need to avoid saying or doing something you may later regret, I am here for you.
Short & Sharp: Quick Compass
30Minutes
This pinch-like intervention can literally save your reputation. Our session is aimed to help you compose yourself, regain critical distance, and make a sound decision fast. For example: you need to bounce back quickly after an upsetting internal announcement and state your position; a journalist is waiting for your response; a co-worker did something unacceptable and you want to give them feedback without biting their head off etc. Quick Compass is ideal when you are in a rush AND you want to preserve your cool head and respond wisely in a way you won’t later regret.
Price: 400 EUR (VAT not included)
Book your Short & Sharp session hereShort & Sharp: Strategic Orientation
60Minutes
Imagine this intervention as taking a clarity pill. You need to cut through the fog, identify your next steps, and make sure you’re on the right path. This intervention is ideal for my former clients who want to discuss a certain topic without being enrolled in a fully-fledged coaching and mentoring program, or for future clients who want to sample the quality of my work before committing to a longer development program. Strategic Orientation helps you ground yourself, regain critical distance, and clarify your next steps in the direction of your desired objective.
Price: 700 EUR (VAT not included)
Book your Short & Sharp session here
With Whom Will You Work?
Your Mentor and Coach
I will work with you personally. Never Walk Alone is a work of love and a carrier of my own purpose and positive impact on the world. This is why I would be honored to get to know you and for us to address your challenges together.
If you want to learn more about me, my qualifications, and my story, please feel free to visit my My Story page.
Your Success is My Success
TESTIMONIALS
I feel incredibly privileged to be able to work with some of the smartest, most heartfelt and impactful leaders and CEOs on this planet. Feel free to check my clients’ reflections on our work together.
Because she has been on ‘both sides of the microphone’, Cristina is a unique coach for executives needing to face the media with confidence, grace and authentic power. When we were approached by one of Central Europe’s fastest-growing banks to help their senior leaders be more confident and ‘real’ in front of the media and inventors, we contacted Cristina immediately to be on our consulting team. In her workshop using video/feedback, she taught the executives the best way to address potentially embarrassing issues, what to do if they were asked about something they knew nothing about, and how to take on ‘ambush questions’. We highly recommend her to you for your communication and leadership development needs.
It takes a rare gift, outstanding knowledge of the media world, and the skill of a coach to teach a person to craft a message both interesting to journalists and memorable to the reader. Cristina Muntean does an outstanding job of teaching you to be a media-savvy CEO while still being yourself.
I started working with Cristina in a period of multiple changes in my work and private life. I needed to identify my values and key priorities. With Cristina I was visiting different areas of my work and private life step by step. During our sessions we discussed topics ranging from business, philanthropy, and my personal life. I was able to name and describe the challenges and consequently decide for my concrete steps and actions. Cristina is able to help with a wide scope of questions starting with personal daily routines to hiring strategies, PR and communication, target setting, embracing diversity etc. With her great questions she helped me find my own answers. Cristina is more than a coach; she is a psychologist, a communication specialist, a lifestyle advisor, and a friend.
Cristina is a professional business consultant who brings measurable results to our company growth. The relationship of our team with Cristina is more than just a supplier -> customer relationship, it’s about trust, support, empathy and more important, an incredible injection of a positive energy from Cristina to our leadership ambitions and at the same moment, it’s about very tough feedback to our macho ego. One can steal horses with Cristina!
My Services Will Yield ROI for You for Years to Come
HOW CAN YOU CALCULATE THE ROI OF YOUR INVESTMENT IN MY INDIVIDUAL COACHING AND MENTORING SERVICES?
Here are a couple of ways you can use to measure the ROI of my individual coaching and mentoring services NEVER WALK ALONE:
The difference between your current revenues and the revenues you can earn when you have a clear, simple, well-streamlined business model. Multiply that by a minimum of three years, which is usually the length of a business cycle before its next wave of growth. Anything on top of that is a bonus – my treat 😊
Imagine that you give an interview for Forbes. Your exposure will bring you a minimum of 6 pages for free. If you were to pay for advertising on 6 pages, you would pay a minimum of 10 000 EUR per page (it can be more function of the maturity of your market). By giving one good interview you save your company a minimum of 60 000 EUR. The instant ROI of my services: 7.5.
Calculate the value of your reputation and personal brand and its impact on your business. How much money can you attract or save just because you are well-known and trusted by your bankers, investors, and other decision-makers on your market?
Calculate the value of your good name and access to premium / exclusive services that your visibility, credibility, and quality reputation offer you, your children, family members, and other people you care about.
Calculate the value of your peace of mind when you know you run a business that can function well even when you are away. Priceless, isn’t it?
If the ROI calculation for my services is a topic of your interest, please book a call and let’s calculate it together.
Don't Walk Alone
Book a simple and quick 30-minute call with me personally to get to know each other and to assess the magnitude of your challenges as a founder & CEO. I promise I will invite you in to work together only when I believe we could be a great fit; both our time is precious and I wish only the best for you, for myself, for your business and for my own business. The 30-minute call is a free, no-strings-attached virtual conversation. You literally have nothing to lose – and everything to win.
Frequently Asked Questions
Here are some of the questions I receive regularly from potential clients. Take a look, clarify your next steps, and let’s talk.
Is NEVER WALK ALONE for CEOs only?
No. NEVER WALK ALONE is an executive coaching and mentoring program for present, former, and future women CEOs. It can also be used by women and men entrepreneurs – founders & CEOs, by expat CEOs or by men CEOs who strive to improve their emotional intelligence and leadership repertoire. The simplest way to check whether this program is for you is to book a direct call with me and we will take it from there.
Is NEVER WALK ALONE for women founder & CEOs only?
No. NEVER WALK ALONE is an executive coaching and mentoring program dedicated to any entrepreneur who wants to grow their businesses and their leadership. My preference to work with women leaders serves directly into the mission of my company VORNICA® – to triple the number of women CEOs in Europe by 2030. However, men are wonderful clients as well and they are more than welcome to use NEVER WALK ALONE to amplify their leadership and their impact.
Who pays for NEVER WALK ALONE?
If you’re an entrepreneur, it will be from your own pocket – or the budget of your company. Please check the section above on your return on investment and book a call with me if you have questions about the NWA pricing or ROI.
Is the price of NEVER WALK ALONE the same when applied to clients from Western Europe and North America, and to clients from Eastern Europe and other parts of the world?
Yes. The value provided to the end customer throughout this service is the same. The only difference – same as above – is that function of your location and the various VAT regimes applicable for our countries, we might be able to use a VAT exemption that will shave off 21% of VAT from your final bill.
How much time do I have to use my sessions?
It depends on the formula you purchased. In general I recommend using UNDER PRESSURE in less than a month, SOLUTION in less than three months, and TRANSFORMATION in less than 6 months.
Will our sessions be recorded?
Yes, should you choose so. One of the greatest advantages of working together online is that we can preserve everything through session recording. Thus, during the session we can focus on each other and on the challenge at hand, and less on note-taking.
How do you protect my data privacy?
Your psychological and data safety are my massive concern. Protecting your psychological safety is one of the reasons I chose not to become a digital nomad even though I work remotely – because I want to offer you my full attention from a private space with no interruptions, noise, and background distractions. In terms of data safety, all your data is stored in the cloud in a folder accessible only to you and I, and on my private server for back-up. Your data is deleted as soon as our program together has ended and I have your permission to clean up our servers.
Do you work only online or can we have our sessions in-person as well?
99.99% of my work is done online. This is how I get to serve clients from all over the world, and to protect my time and boundaries without burning out. However, if I happen to be in your home city and we both decide it would be nice to run a session in-person, I will be happy to oblige. Yet, expect this to be the rare exception rather than the usual way of working together.